We previously talked about the Helium10 tool designed to facilitate Amazon trading (read about it here: https://digitalfrks.com/what-additional-tools-are-worth-using-for-amazon-sellers/). Today, we want to discuss another tool worth using for Amazon FBA sellers – Sellerboard. Sellerboard measures your business’s profitability and performance data in real-time, helps you communicate with customers, monitors lost or damaged shipments, and enables you to seek compensation. Let’s briefly overview these three main benefits that this tool provides to Amazon FBA sellers.
1. Always be aware of how your business is running
Any successful business starts with numbers – profitability, order quantity, advertising expenses, and so on. Data analysis is precisely the strongest part of the Sellerboard tool, and the biggest advantage is that once you’ve synchronized your Amazon Seller account with Sellerboard, you’ll see all the data automatically and in real-time.
Sellerboard is highly flexible and allows you to analyze data in various ways: choose different timeframes, select specific criteria for the information you want to analyze, view data at the account, category, or product level, and more. Such flexibility ensures that every business can analyze the data that is specifically relevant to them and achieve their set goals.
The tool is particularly valuable when making important business decisions. In-depth analysis of product profitability, logistics, and Amazon fees helps you understand whether it’s worth continuing to sell a product or if it’s time to adjust the product’s price.
Sellerboard is also valuable to Amazon FBA sellers because of its inventory tracking capabilities. The tool automatically alerts you to replenish inventory in Amazon warehouses, making it easier for sellers to avoid the unpleasant “Out of stock” situation.
2. Receive more reviews and ratings
Buyer reviews and star ratings play a particularly important role in a buyer’s decision to purchase a product or not. According to 2022 data, as much as 61 percent of buyers are influenced by positive product ratings and reviews*. However, every Amazon seller knows how challenging it can be to obtain them, as only 3-10 percent of buyers leave reviews organically**.
* https://www.junglescout.com/blog/how-to-get-reviews-on-amazon/
** https://review42.com/resources/what-percentage-of-amazon-reviews-are-fake/
One of the ways to get more reviews faster is to send reminders to buyers after they’ve placed an order, asking them to review the purchased product. This feature is available to every Amazon seller connected to their Amazon Seller account. However, the issue with such reminders arises when you have a large number of products and fulfill many orders, as reminders need to be sent manually for each order by clicking a specific button.
Sellerboard allows you to contact buyers more quickly and easily – automate reminder sending and thus eliminate manual work.
However, the buyer contact feature can also be used for other purposes:
- Send automated responses to customers. This feature is especially useful to utilize during weekends or vacations when you can’t respond quickly to a customer’s message but don’t want to decrease your message response rate.
- Send additional product information. After a customer purchases a product, you can send additional information on how to use it, etc., demonstrating extra care for the customer and reducing the likelihood of negative reviews or product returns.
3. Get compensation for lost or damaged goods
In any retail business, situations where goods are damaged or lost can occur, and selling on Amazon is no exception. According to the rules, Amazon searches for missing items in their fulfillment centers for 30 days before declaring them as lost, theoretically requiring Amazon FBA sellers to be compensated for lost items. However, in practice, this doesn’t always happen.
Sellerboard automatically generates reports about lost items and provides all the necessary information that sellers can submit to Amazon when requesting compensation.
Many other equally valuable features
In addition to these three main functions, Sellerboard offers Amazon sellers many more benefits: PPC advertising campaign optimization, alerts about Amazon listing issues, suspensions, Buy Box changes, and more. Therefore, the tool is comprehensive and useful for anyone involved in selling on Amazon.
Those interested in trying out the Sellerboard tool can do so here: https://sellerboard.com/?friend=0114c4c6cb. You can even try the tool for free for up to 2 months.
If you have doubts about the cost-effectiveness of the Sellerboard tool for your Amazon business, if you want more information or are looking for reliable partners, please contact us for consultation, and we will help dispel all doubts and find the most suitable solution for you and your Amazon business.