Digital FRKS
Free Chrome extension for Amazon sellers

See what changed on your Amazon listing. Check what went live.

Amazon Listing Compare saves dated versions of a product page, shows every change word by word, and checks whether the title and bullets you approved are really on the live listing.

Coming soon to the Chrome Web Store See how it works

Version 1.0.0 · Chrome · Amazon.com, .co.uk, .de · updated

How do you track changes to an Amazon listing?

Amazon does not show a history of a product page, so you need your own record. Save a version of the listing before you change it, then compare the live page with that version later. Amazon Listing Compare saves the title, bullet points, description, image gallery and A+ text with the date and the selected variation, and highlights exactly which words, images or sections differ.

To check whether an update went live, save the approved wording once and compare the live page against it. If the page still shows wording from a version you saved earlier, you see that too.

How it works

Open a product page, click the extension, press a button. It reads the page only when you ask.

  1. Save the current versionOpen the product page, click the extension and press Save current version. Check what was captured, name it, for example "Before title update", and save.
  2. Compare after a changeOpen the same product later and press Compare. See which fields changed, word by word, and which stayed the same.
  3. Check approved copyEnter the title and bullets you approved. Check whether the live listing shows them, and spot the previous wording still displayed.

What it compares

Everything a shopper sees in the main listing content, in its original language.

TitleEvery word, number and unit. "30 capsules" to "60 capsules" marks exactly the number.
Bullet pointsEdited, added and removed bullets, and bullets that only moved, without calling them rewrites.
DescriptionProduct description text, when the listing has one.
Main image and galleryAdded, removed and reordered images, by Amazon image reference. Video thumbnails, reviews and ads are left out.
A+ contentWhether A+ is on the page, and its text. If it has not loaded, the comparison says so.
ContextSelected variation, page language and delivery country, which can explain differences that are not edits.

What a comparison looks like

Added words are underlined, removed words struck through, so the result is readable without colour too.

TitleChanged

Magnesium Glycinate 500 mg, 120 180 Capsules & Zinc

Bullet pointsChanged

Previous bullet 4 is now bullet 2. Wording unchanged.

Bullets that only moved down because another one moved are marked as shifted, not changed.

Title, against approved copyFormatting difference

Same words; the live title has a non-breaking space where the approved copy has a normal one.

Bullet 3, against approved copyMatches earlier saved wording

VEGAN & NON-GMO: no fillers, no binders.

Previous wording still displayed. The live bullet matches the version saved on 12 Nov 2026 ("Before title update").

Did your listing update go live?

Enter the title and bullet points you approved or submitted, then check the live page. Leave a field blank and it is simply not checked.

  • Matches approved copyThe live wording is identical.
  • Formatting differenceSame words, different spacing or characters.
  • Different wordingThe live text differs, shown word by word.
  • Matches earlier saved wordingThe previous wording is still displayed, with the date of the version it matches.
  • At a different positionThe approved bullet is live, but in another place.
  • That part of the page could not be read this time.

Add the date you submitted the change and the check reads, for example, "Submitted 2 days ago. Current capture still differs." It never guesses whether Amazon rejected, delayed or overrode an update, and it does not promise how long publishing takes.

Built not to cry wolf

A comparison is only useful if you can trust it. These are the rules it follows.

  • Every field has a status. Read, empty, not found, still loading or failed, shown before you save.
  • Unverified is not changed. A field that could not be read is never counted as a change.
  • Not loaded is not removed. Missing A+ or bullets are reported as "not detected", never as deleted.
  • Right product only. If the ASIN is unclear or the variation changes while reading, nothing is saved.
  • No pixel comparison. Images are compared by Amazon image reference, and labelled that way.
  • No background monitoring. It reads a page only when you press a button.

Who it is for

Anyone who changes Amazon listings, or has to prove what a listing showed.

  • Brand owners
  • Amazon account managers
  • Agencies managing several brands
  • Listing optimisation and copy teams
  • Creative and design teams
  • Anyone opening a Seller Support case

Works on Amazon.com, Amazon.co.uk and Amazon.de. Reports export as a print-ready PDF, Markdown, CSV or JSON, ready to share with a client or attach to a ticket.

Questions sellers ask

How can I see what changed on my Amazon listing?

Save a version of the listing first, then compare it with the live page later. Amazon Listing Compare saves the title, bullet points, description, image gallery and A+ text of the product page you have open, with the date and the selected variation. When you press Compare, it reads the page again and shows which fields changed, word by word, which stayed the same and which could not be read.

Can I see old versions of my Amazon listing from before I installed it?

No. Amazon does not show a public history of a product page, and the extension can only compare against versions you saved yourself. Save a version now, before your next change, and you will have a record from then on.

How do I check if my Amazon listing update went live?

Enter the title and bullet points you approved or submitted as an approved version, open the product page and press Check approved content. Each field is marked as matching, formatting difference only, different wording, or not checked. If the live wording matches a version you saved earlier, the extension says the previous wording is still displayed and names that version.

Why does my Amazon listing show different content from what I submitted?

Amazon builds each product page from contributions by brand owners, sellers and vendors, plus its own catalogue data, and an update can take time to show. A variation can also show a different title or images from its parent. The extension shows exactly what differs on the page. It does not know why Amazon displays it, so it never guesses whether an update was rejected, delayed or overridden.

Does it monitor my Amazon listings automatically?

No. It reads a page only when you press a button, and it does nothing in the background. That keeps it private and free, and it means a comparison always reflects the page as you saw it at that moment.

Does it compare product images?

Yes, by Amazon image reference. Each image on Amazon has an identifier in its address. The extension compares those identifiers, ignoring size versions of the same file, and reports the main image, added and removed gallery images and changes in order. It does not compare pixels, so a changed identifier is reported as "image reference changed".

Does it compare A+ content?

It detects whether A+ content is on the page and compares its text. Layout, images and text inside images are not compared. If A+ has not loaded yet, it says so instead of reporting it as removed.

What is a formatting difference?

Two texts with the same words that differ only in spacing, line breaks, special spaces or how characters are encoded. They are reported separately from wording changes, so a stray double space does not look like a rewrite. Capitalisation, punctuation, numbers, units and accents always count as wording.

Does it work with variations?

Yes, one variation at a time. Every variation has its own ASIN, and the extension records the selected variation with each version. If the selection changes while the page is being read, the capture is cancelled so nothing is saved under the wrong ASIN.

Can I share a comparison with my team, a client or Amazon support?

Yes. Export a print-ready report (save it as PDF), Markdown, CSV or JSON, and share it however you like. The report states what was captured and when. It is not an Amazon document and does not prove why or by whom something changed.

Which Amazon marketplaces does it work on?

Amazon.com, Amazon.co.uk and Amazon.de. Listing content is compared in its original language, without translation. More marketplaces will be added once they pass testing.

Is it free, and where is my data stored?

It is free, with no account and no paid tier. Snapshots and approved copy are stored in your own browser. Nothing is sent to Digital FRKS or anyone else, and you can export a backup or delete everything at any time.

Install it

  1. Open Amazon Listing Compare in the Chrome Web Store. The listing will be linked here as soon as it is live.
  2. Click Add to Chrome and confirm.
  3. Pin "Amazon Listing Compare" from the puzzle icon in the toolbar.
  4. Open an Amazon product page, click the extension and press Save current version.

Your snapshots and approved copy stay in this browser. Nothing is sent to Digital FRKS automatically. Privacy policy, permissions and support are on the Digital FRKS extensions page. Bug or idea? Write to dev.ops@digitalfrks.com.

Found a difference you did not expect? We fix listings for a living.

Digital FRKS is an Amazon growth agency. We build tools like this for our own client work and share them. If a listing will not update, keeps reverting or simply does not sell, ask us for a free audit.