Amazon Marketing Services

Full-stack paid marketing on Amazon. Sponsored Products, Sponsored Brands, Sponsored Display, DSP, and the testing discipline behind every campaign — run by the same team you talk to.

$1M
Annual ad spend under management

Every paid surface, working together.

Most accounts get one ad type managed well and the rest left on autopilot. We treat Sponsored Products, Brands, Display, and DSP as one system — bidding against each other, supporting each other, and balanced toward the metric that actually matters in your category.

The result is paid spend that compounds rather than competes with itself.

The full Amazon advertising stack.

Sponsored Products and Sponsored Brands — the core paid traffic engine, structured around your hero SKUs and your defensive plays.

Sponsored Display and Amazon DSP — retargeting, audience expansion, and competitor-aware buys that move the brand metrics, not just the last click.

Reporting, A/B testing, and budget pacing — the back-end discipline that keeps ACoS, TACoS, and incremental ROAS honest.

Each surface gets its own owner inside the team, with a shared view of what your account is doing overall.

Numbers that matter on the ad account.

$1M+

Annual managed ad spend

Across Sponsored ads and DSP, on Seller Central and Vendor Central accounts.

-42%

ACoS Reduction

Our advertising strategies consistently cut wasted spend within the first 90 days.

15+

Active ad accounts

Multi-category, with regular A/B testing on titles, images, and creative.

What you get with us on advertising.

Strategy first, software second.

Bid software is a tool, not a strategy. Our advertisers structure the account, then use automation to enforce the structure — not the other way around.

One owner across all formats.

Sponsored Products, Brands, Display, and DSP are managed by the same strategist, so your ad mix actually adds up. No siloed campaigns running in opposite directions.

Honest reporting.

TACoS, incrementality, and category share — the metrics that show whether spend is moving the business. Not just dashboards full of impressions.

How an advertising engagement starts.

01

Account audit.

Full review of campaign structure, bids, search-term reports, creative, and DSP setup if relevant. We surface what is wasted and what is missing.

02

Strategy and structure.

A clean campaign architecture aligned to your catalog and your goals — defensive, offensive, branded, conquesting — each with its role and budget.

03

Build and launch.

New campaigns, restructured legacy campaigns, creative briefs for Sponsored Brands video and DSP, and the testing plan for the first 90 days.

04

Optimisation cadence.

Weekly bid and budget management, fortnightly creative and placement reviews, monthly performance and TACoS reporting.

Spend that earns its keep.

Proof, not promises.

Most Amazon agencies sell you a package. Digital FRKS builds you a strategy. We’ve spent 5+ years studying what works — and more importantly, what quietly destroys margins. We bring that knowledge to every brand we work with.

No sales pitch.
Just answers.

Everything you actually want to know before working with us. Still have questions? Just ask — a real person will answer.

What are Amazon marketing services, in practice?

Paid promotion on Amazon — Sponsored Products, Sponsored Brands, Sponsored Display, DSP, and Brand-related surfaces such as Posts and the Brand Storefront. We manage the strategy, the campaigns, the creative briefs, and the reporting around all of it.

How is this different from your Amazon PPC services page?

Marketing Services is the umbrella offering across every paid surface, including DSP. PPC Services is focused on Sponsored Products, Brands, and Display campaigns specifically. Most clients start on PPC and add DSP through Marketing Services as the account scales.

Do you manage Amazon DSP, or only Sponsored ads?

Both. We run Sponsored Products, Brands, and Display across all client accounts. DSP is added when the account has the budget and audience scale to make it work — usually after the Sponsored layer is in shape.

What does Amazon advertising management cost?

Monthly retainer scoped to ad spend and account complexity, not a percentage of media. We send a fixed quote after the audit so the cost does not move just because spend goes up.

Will you take over an existing ad account, or do you start from scratch?

We do both. Most engagements are takeovers. The audit identifies what to keep, what to restructure, and what to retire — so we build on the data already in your account rather than discarding it.

How quickly do results show?

Wasted spend usually comes out in weeks. Real performance shifts — meaningful ACoS reduction, TACoS lift, conversion-rate gains from creative testing — show across a 60 to 90 day window.

Let's talk about your Amazon growth

Send us a message and someone from the team will actually read it — and reply with something useful, not a drip sequence.

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